Details
AI is rapidly evolving and beginning to reshape industries, from transforming commercial business operations to driving efficiencies for charities and not-for-profit organisations. Building a clear AI strategy is necessary for all organisations, in all sectors, to succeed but it can be a daunting and overwhelming task.
Join Salocin Group’s expert-led, practical webinar to demystify AI adoption. We’ll guide you through the key steps to designing an organisational AI strategy, including assessing your organisation’s AI readiness, building a strong data foundation and exploring generative AI tools available.
Throughout the session, we’ll share examples of not-for-profits that are incorporating AI and machine learning to improve supporter engagement and B2B businesses leveraging AI for lead prioritisation, churn prevention and customer retention.
What we’ll cover:
- AI readiness: Understand key considerations like bias, data privacy and responsible AI use, and how to evaluate your organisation’s AI readiness using our proven framework.
- AI basics and getting started: Learn how to experiment with AI in low-risk areas and foster a data-driven culture, with practical steps to build a strong data foundation and CRM integration.
- AI best use cases: Comparative insight into leading generative AI tools available, plus commercial and NFP examples of predicting customer and supporter behaviour to improve engagement and connected experiences, and reduce attrition.
By registering for this webinar, you consent to your email being used to send follow-up materials. Your data will be processed in line with our privacy policy.
Details
| Date: | Wed, 5 Feb |
| Time: | 12-1pm (GMT) |
| Location: | Online |
Speakers (3)
Marc Dallimore
Practice Director – Data Science
Alex Holt
Strategic Consulting Director – CRM and Marketing Technology
Craig Carr
Head of Privacy
